Wednesday, October 16, 2013

POWER INTERVIEWS: How to Sharpen Your Query Skills



by Willette Coleman ©2013

Do you freeze up during a job interview when a Human Resource (HR) interviewer or recruiter, asks, “Do you have any questions?”  “Yes?” then beware.  “If you don’t ask questions in the interview, many recruiters will wonder if you will avoid asking questions on the job,” says Janice Bryant Howroyd.  The Founder, CEO, and Chairperson of ACT•1, an employment service, adds that it “really clouds my estimation of their interest and ability to engage.”

Granted, most people get nervous at the very thought of a job interview. This stress mimics the jitters students get before and during a test in school.  To relax, do two things:   
1.     Breathe.  Minutes before a job interview (or a test) do 7 belly breaths.  Deep, focused breathing calms your nerves.  

2.     Prepare:  To keep from having that deer-in-the-head lights stare when an interviewer asks that fated question, be prepared.  When you’re prepared, you minimize, maybe even eliminate nervousness.  Preparation is a career life skill that ~
·        sharpens your query capabilities,
·        fortifies your personal power, and
·        allows you to siege your moment to ask questions as an opportunity to professionally and modestly strut your stuff. 

Basic homework or research is the best preparation. With the Internet, researching companies and management teams is easier than 20 years ago.  These 5 steps will help you maximize your search to prepare thoughtful questions for a job interview.

1.     Go to the company’s Website:  At a company’s website, click on the “About” tab and read its purpose and mission, and, in some cases, its history; click the “Staff” tab and learn who’s who and in what position; the “Products” or “Services” tab, as well as the “Community Relations” tab (if there is one), where you can learn about the company’s charitable outreach.  Sometimes such information is a subheading under another tab that may seem unrelated.  So, check each tab.

2.     Use Alternative WebsitesWetFeet.com and glassdoor.com are good resources for searching salaries, stock exchange information and anonymous first-person “reviews posted by employees.”  

3.     Use Search Engines:  Type the name of the company into any search engine and you may get practical information from newspaper and magazine articles, or trade newsletters and magazines that may not be on the company’s website.  Type the name of the CEO, or department heads into a search engine and you may discover they are on Facebook, LinkedIn, or other social media, which could provide you with useful information, such as from what college the CEO or hiring manager graduated.  Coincidentally, you might have graduated from the same college.

4.     Assess the Company’s Philanthropy:  If you are a “sharin' n’ carin'” kind of person, giving back to the community or sustaining the environment may be major for you.  If so, you can access the Foundation Center’s databases and learn where a company stands on education, health, homelessness and other issues. You can also view their annual budget report.  Note:  Not all companies are listed in the Foundation Center’s database.

5.     Read.  Reading the Wall Street Journal, trade magazines, newsletters and professional journals may reveal the financial status, management style and culture of a company.  Trade magazines and newsletters, particularly, are specific to the "trade," e.g. education, health, journalism, medicine, media, marketing, sales, publishing, farming, real estate, finances, the environment, engineering, technology, fashion, and so on.

Framing Questions Based on Your Findings.  During your moment to shine and ask questions, creatively work a bit of the knowledge you discovered into your conversation with the interviewer or recruiter.  For example, take a moment to share that you read (name the source) about the company’s future plans (whatever they are).  Show that you support the company’s vision and how you might help.

If your research revealed that the company prides itself on high performance, you could frame your questions around performance objectives and evaluations.  Such as:
What would you like the person you hire to accomplish in six months or a year?”

“What is the most critical and helpful change I can make (in the department or area where you might be working, or project you'd be working on)?

Do you reward excellent performance?”  If so, “How?

“How often does the company do performance evaluations?”

Are there career opportunities for those who consistently produce outstanding results?”

Listen:  Pay close attention to the interviewer’s answers to your questions.  He or she may say something that needs further clarification.  DON’T INTERRUPT!  Ask for clarity when he or she finishes a sentence or statement.  This shows that you listen to people.  Recruiters would surmise that you'd pay attention to information and details given to you in the job. 

Take Notes:  Recruiters are impressed with candidates that bring a pen or pencil and notepad.  However, don’t overuse these tools (i.e., trying to write down every word the recruiter says), as they can also be a distraction and deter you from one of the critical job interview etiquettes: Looking the interviewer in the eyes.  To stay focused and keep from losing your train of thought (as well as review what was said in the interview, later), write down key words in the interviewer’s statements that may have triggered a question. 

Company Culture Questions.  Even if you read about the company’s culture during your research, asking the interviewer gives you a direct and personal view point.  Ask:

Would you mind telling me why you came to this company” or “What do you like most about working here?

Pam Webster at Enterprise Rent-a-Car says she likes when candidates ask about the company culture.  Company culture means - the vibes, the atmosphere, the values, the work styles and preferences - and what it’s like to be immersed in that environment every day.”  
 
Dr. Randall S. Hansen, founder of Quintessential Careers, says “Corporate culture can be expressed in the company’s mission statement and other communications, in the architectural style or interior decor of offices, by what people wear to work, by how people address each other, and in the titles given to various employees.”  The “Andrea” character in the movie, The Devil Wears Prada, not only hadn’t asked questions, therefore, didn’t know the day-to-day stressful and cultural environment of the high-priced fashion industry where she applied for a job at a fashion publication, she didn’t know the company’s dress code culture, nor the signature name of the executive in charge.  For a journalism college graduate, she failed Research 101.  Movies being what they are, however, Andrea was hired anyway.

Company culture may also include having fun.  Asking whether management encourages workplace fun is a judgment call.  Even though experts say that workplace fun is a healthy and healthful component that increases productivity, you don’t want the interviewer to think “fun” on the job is your priority.  This aspect of work culture will be discussed in my next post, FUN & WORK: Can They Just Get Along?

Resources.  There’s no shortage of helpful information on this subject on the Internet.  Resources include, but are not limited to Job Interview, which also gives “Mock Interviews,” Quint Careers and Resume Magic.  You’ll need to discern, from the hundreds of suggestions, which questions are appropriate and you’re comfortable asking.  Don’t be shy about modifying some suggestions to suit your personal character or the situation.

The bottom line is: Interviewers judge you as much by the questions you ask as on the answers you give, therefore, thoughtful and intelligent questions demonstrate that you understand priorities, and underscores commitment, diligence, resourcefulness and (again) personal power, which can result in a POWER INTERVIEW.

Magic, Miracles & Blessings,

Willette


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